How coffee breaks can help businesses

Welcome to writing/communications Wednesdays. How often do you hear: “Hey get back to work!” when employees are having a chat in the hallway or drinking coffee together? I think coffee breaks can help businesses succeed because informal networks fulfill a natural human need. Informal networks in business Informal networks within a formally established workplace hierarchy, can help businesses succeed. Most businesses have a formal hierarchy in place and employees know…

Read More

Social Networking for Businesses – Building Consumer Trust

Welcome to writing/communications Wednesday.¬†Today’s post is on the theme of Safety in social media networks as we are looking at this topic this week in my “Communications 506 – Using/Managing Communications networks” course. “Safety is the motivation to derive support from one’s social environment” (Kadushin, 2012, p. 72). Social media users like to feel safe in their online environments and this involves a level of trust in those who are…

Read More

Blog to Book Narratives

Welcome to writing/communications Wednesday. Today’s post aims to answer the questions: Are blogs narratives? and How is online narrative different from print? Ahhh the world of blogging. I’ve been blogging for over three years now and there are several stigmas and stereotypes around blogging. Some people pay high respect to blogging and others see it as a cute past time for narcissists. I’ve experienced both perceptions. There are millions of…

Read More

Book Trailers – Social Media Marketing

Welcome to writing/communications Wednesday.Today’s post addresses a topic from my New Media Narratives (COMM 597) course for my Master of Arts in Communications and Technology degree. The question that inspired me to discuss book trailers was: “What are some current views about the emergence and diffusion of media?” in relation to the topic of publishing history. The book trailer is something I’ve known about for a few years. I saw…

Read More